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2021-11-27

Under the Act of 2019, a Central Consumer Protection Authority (CCPA) was established with a view to regulate matters involving violation of consumer rights, misleading or false advertisements, unfair trade practices and enforcement of consumer rights

Under the Act of 2019, a Central Consumer Protection Authority (CCPA) was established with a view to regulate matters involving violation of consumer rights, misleading or false advertisements, unfair trade practices and enforcement of consumer rights. Please find below the 8no Basic Consumer Rights The right to satisfaction of basic needs – to have access to basic, essential goods and services such as adequate food, clothing, shelter, health care, education, public utilities, water and sanitation. The right to safety – to be protected against products, production processes and services that are hazardous to health or life. The right to be informed – to be given the facts needed to make an informed choice, and to be protected against dishonest or misleading advertising and labelling. The right to choose – to be able to select from a range of products and services, offered at competitive prices with an assurance of satisfactory quality. The right to be heard – to have consumer interests represented in the making and execution of government policy, and in the development of products and services. The right to redress – to receive a fair settlement of just claims, including compensation for misrepresentation, shoddy goods or unsatisfactory services. The right to consumer education – to acquire knowledge and skills needed to make informed, confident choices about goods and services, while being aware of basic consumer rights and responsibilities and how to act on them. The right to a healthy environment – to live and work in an environment that is non-threatening to the well-being of present and future generations. Penalties for misleading advertisement: The CCPA may impose a penalty on a manufacturer or an endorser of up to Rs 10 lakh and imprisonment for up to two years for a false or misleading advertisement. In case of a subsequent offence, the fine may extend to Rs 50 lakh and imprisonment of up to five years.